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260 reviewsPage 32 of 155. Data studies, playbooks and platform updates from our strategists.
PPC5 min read· Jan 21, 2025
Pay-per-click (PPC) advertising can be an incredibly powerful tool for dental practices looking to attract new patients and increase their online visibility. As more people turn to the internet to search for…
Chad Faith · Director of Content
Web design3 min read· Jan 20, 2025
At SmartSites, we provided custom web design services for Cleantec, a company that has been a cornerstone of cleanliness and facility maintenance since 1975. With a mission to serve communities and businesses…
Sam Chadson Ng · Director of Content
Company news3 min read· Jan 20, 2025
At SmartSites, we are pleased to announce the launch of the brand-new Ohana Surf Project (OSP) website. It’s more than just an online update; it’s a vibrant, immersive experience that mirrors the…
Chad Faith · Director of Content
Social4 min read· Jan 17, 2025
Two important metrics that marketers frequently track for social media campaigns are social media reach and impressions. While both terms are often used interchangeably, they represent distinct aspects of a campaign’s performance.…
Jolene Lim · Associate Director of Content
Strategy4 min read· Jan 15, 2025
In today's hyper-connected world, consumers are bombarded with marketing messages from every direction—social media, emails, really, you name it and it is probably sponsored by someone. This constant targeting has led to…
Emily Parada · Project Manager
Web design4 min read· Jan 15, 2025
Each element of your website plays a specific role in driving conversions and engaging visitors. While both landing pages and homepages are critical, they are designed with distinct objectives and target different…
Sam Chadson Ng · Director of Content
SEO10 min read· Jan 14, 2025
B2B buyer personas have become more customer-centric than ever. In the past, Business-to-Business SEO was all about keywords, search volume, keyword difficulty, backlinks, and domain authority. Today, however, B2B SEO is changing.…
Charlie Myhran · Project Manager
PPC4 min read· Jan 13, 2025
With businesses seeking more efficient and targeted advertising solutions, the demand for advanced technology continues to grow. AdTech (advertising technology) plays a key role in meeting these needs within the digital advertising…
Chad Faith · Director of Content
SEO4 min read· Jan 9, 2025
Artificial intelligence has changed how content gets made, making it faster and more efficient. ChatGPT is still the best-known name, but there are many other tools worth a look. Some are built…
Jolene Lim · Associate Director of Content
