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G2Email & SMS4 min read
5 High-Converting Email Newsletter Signup Examples
Discover top newsletter signup examples to grow your email list. Build better signup forms and improve marketing results.
Chad FaithDirector of Content
Email and SMS that sells on repeat.
New Email & SMS articles every week, from the team that runs Email & SMS for our clients.
Email & SMS9 min read· Sep 28, 2026
How to Use Social Media to Grow Your Email List
Social media can be a powerful tool for growing an email list and turning followers into an audience you can reach directly. Lead magnets, optimized bios, targeted ads, giveaways, short-form content, and…
Katey Yasenchack · Email Marketing Specialist
Email & SMS4 min read· Sep 9, 2026
How AI-Powered Email Marketing Is Changing Campaign Automation
AI is changing email automation from a fixed sequence of scheduled messages into a system that can react to individual customer behavior. Instead of sending the same campaign to an entire list…
Sam Chadson Ng · Director of Content
Email & SMS5 min read· Sep 7, 2026
Cold Email Marketing Strategies To Improve Outreach Results
Effective cold outreach is not a numbers game. A large contact list means little if the message has no relevance to the person receiving it. Strong campaigns start with accurate targeting, a…
Chad Faith · Director of Content
Email & SMS4 min read· Aug 27, 2026
Email Marketing Tips For Startups
Startups can turn email into a reliable growth channel by building a permission-based list, choosing clear goals, creating useful messages, and testing each campaign. A simple, repeatable process helps small teams improve…
Chad Faith · Director of Content
Email & SMS4 min read· Aug 21, 2026
HubSpot Email Marketing: 7 Best Practices To Improve Campaign Performance
HubSpot gives marketing teams a strong toolkit for managing contacts, campaigns, automation, and reporting. Better results come from clean data, focused goals, useful segmentation, thoughtful personalization, disciplined testing, and metrics that connect…
Sam Chadson Ng · Director of Content
Email & SMS4 min read· Aug 19, 2026
Email Marketing For Shopify: 7 Strategies To Increase Sales And Retention
Shopify stores can turn email into a dependable revenue and retention channel by capturing high-quality subscribers, automating key customer moments, segmenting behavior, personalizing recommendations, and tracking performance beyond opens. A connected strategy…
Chad Faith · Director of Content
Email & SMS4 min read· Aug 17, 2026
Email Marketing Newsletters: 7 Best Practices For Higher Engagement
Successful newsletters combine audience insight, useful content, clear design, and consistent measurement. These seven practices help brands create messages that earn attention, encourage clicks, and build stronger subscriber relationships over time. Email…
Siti Anis Esa · Senior Digital Content Manager
Email & SMS4 min read· Aug 13, 2026
How To Use Video In Email Marketing To Increase Click-Through Rates
Video can make an email more immediate, visual, and persuasive when it serves a specific campaign goal. The strongest approach uses a clear thumbnail, concise supporting copy, a focused landing page, and…
Sam Chadson Ng · Director of Content
Email & SMS4 min read· Aug 11, 2026
How To Build An SMS Marketing List: 7 Strategies To Grow Subscribers Faster
A healthy text-message audience grows through clear consent, a useful value exchange, simple signup paths, and consistent expectations. These seven strategies can help businesses attract interested subscribers while protecting trust, engagement, and…
Chad Faith · Director of Content
