AI search, explained with real data.

New AI search articles every week, from the team that runs AI search for our clients.

AI search4 min read· Apr 7, 2026

AI Search vs Google Traffic: Is Google Really Losing Its Grip?

While AI search platforms are growing rapidly, traditional Google search still commands 39.98% of total website traffic. However, AI referrals often yield higher conversion rates because they rely on deep, question-based search…

Eric NairacEric Nairac · Project Manager

AI search6 min read· Feb 24, 2026

SEO Didn’t Die, It Simply Learned to Talk to AI

SEO has evolved, not ended. AI-powered search now requires content to be structured for both ranking and AI comprehension, a practice known as Generative Engine Optimization (GEO). By combining traditional SEO fundamentals…

Javier PerdomoJavier Perdomo · Project Manager

AI search5 min read· Apr 18, 2025

How to Rank in Google AI Overviews

Google launched AI Overviews (AIOs)  in May of 2024 and since then, the SEO world has been in a frenzy.  These helpful AI summaries aim to answer user queries directly in search…

Brandy HastingsBrandy Hastings · Project Manager, SEO Strategist

AI search3 min read· Mar 10, 2025

Using AI to Supercharge Your SEO Game

Search Engine Optimization (SEO) is one of those things that can feel like a never-ending puzzle. Algorithms change, keywords evolve, and suddenly your perfectly crafted blog post isn’t ranking as high as…

Emily ParadaEmily Parada · Project Manager