What are Facebook Ads?

Facebook ads appear to users on desktop and on mobile based on their online activity, mobile search and app activity, as well as information they share on Facebook. Based on your goals, and desired target audience, your Facebook ads will be displayed to potential new leads.

How do Facebook Ads Work?

You can target based on location, gender, likes, interests, behavior, relationship status, and education. You can also target your ad to people who like your business page, and their friends. Ads can also be paired with updates about the interactions their friends have taken. Ads are displayed via a bidding system, and you only pay when someone clicks on your ad.

How Do I Advertise on Facebook?

You will first need to create a page for your business, then choose your campaign objective, budget, audience, and ad placement. You will need copy and images for the advertisements themselves. We use competitive analysis, research, and targeting strategies to design and optimize your Facebook advertising campaigns.

PPC Blog Posts

Are You Doing Facebook Ads That Truly Convert?
Are You Doing Facebook Ads That Truly Convert?

Whether this is your first time creating a Facebook ad campaign or you have already done a few Facebook ads, y...

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Have You Noticed These New AdWords Features Yet?
Have You Noticed These New AdWords Features Yet?

If you are running and managing PPC ad campaigns, you may notice that Google has rolled out a lot of new AdWor...

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Using Paid Search To Achieve Personalization
Using Paid Search To Achieve Personalization

Paid search is fast becoming a stellar channel for personalization. More online marketers are discovering that...

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