Have a Clear Call-to-Action
A clear call-to-action (CTA) attracts visitors and, if used effectively, can generate more qualified leads. Exceptional real estate websites make it easy for visitors to reach out by incorporating CTAs such as accessible contact forms and a phone number on every page. Visitor information may also be requested through free market analyses, listing newsletters, and a free home appraisal. It is important not to oversell, but instead offer your visitors solutions to fit their needs, so they are more willing to leave you their contact information.
Implement Strong Visual Content
Upon approaching a real estate website, your clients expect to see clear and detailed images of the type of property they are looking for. At SmartSites, we work to help your business reach out to and interact with homebuyers. Incorporating a variety of stand-out, up-to-date, images and videos helps builds a connection with prospective buyers, thereby increasing traffic. Implementing an MLS search function allows your visitors to browse through current homes and apartments for sale.
Superior Customer Service
Connecting with local residents and customers cultivates stronger relationships. Prospective home buyers are looking for popular, organized real estate agents who can promise the best service possible. By electing you as their real estate agent, your customers trust you with improving their home buying experience and producing great results. A professional real estate website operates with a similar mindset. SmartSites produces websites that reflect your vision and impress your clients.
Utilize SEO Best Practices
Having a good website that showcases your services is not enough. An integral part of your business’s online success is attributed to how often it is seen. We research the appropriate keywords for your target audience. Incorporating these keywords into your website improves your visibility on Google and other major search engines. SmartSites ensures that your website loads in under 2 seconds and is compatible on all devices, further enhancing your user experience and search performance.
Use Social Media to Your Advantage
If used properly, social media can exponentially enhance your business’s reputation. Placing social media icons throughout your website will encourage visitors to share your content within their network. Posting relevant content frequently and consistently on various forms of social media draws more attention to your website, thereby increasing traffic.
Create Affordable Solutions
As a small business, we understand the budgeting constraints of other small businesses. SmartSites offers affordable prices to create a feasible marketing strategy tailored to your specific needs. By understanding the lifetime value of your customers, we create a plan that generates a return on your investment. Real estate agents and other small businesses continue to choose SmartSites.