Coin Exchange

Coin Exchange Marketing

Coin Exchange sees more foot traffic to their retail store from a website redesign, search engine optimization, and social media marketing.

Coin Exchange is the leading coin store in Westchester County, NY. The company's staff is highly trained in numismatics and has several published books on the topic. The company's services include certified appraisals, numismatic consulting, grading and authentication. Their product offerings include the buying and selling of coins and precious metals.

Logo Web Design Ecommerce SEO

The Challenge

Coin Exchange's request was simple: they wanted more visitors to their retail store. With over 200 coin stores in Westchester County, top search rankings were essential to capture demand from their competitors.

The Plan

  • Redesign the logo.
  • Redesign the website with a professional and responsive layout.
  • Research and select keywords.
  • Write content for selected keywords.
  • Implement onsite SEO optimizations.
  • Write weekly blog posts.
  • Target Westchester county residents through social media.
  • Run a link building campaign to increase search rankings.
  • Ongoing maintenance and support.
  • Icon Tick MarkBoost in average time on site from 1:30 to 2:04
  • Increase in total site visitors 231%
  • Organic search traffic increase 495%
  • Non-branded organic search traffic increase 647%
Coin Exchange Website Design Before and After Preview
Coin Exchange
Coin Exchange
Coin Exchange

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